Our innovative digital marketing agency services are one of the effective techniques that make your digital presence stronger and more pervasive, and they start working as a strong supporting tool for business growth. Social media presence, Google ad creation, page ranking, search engine optimization, email marketing, video marketing, content marketing, social media optimization, social media marketing, etc. are ways to promote your business digitally. We at Tantrash Technologies are the best digital marketing company to cater to your business needs. Our experts can help your business grow exponentially. We ensure that your brand equity is strong enough to add value to your business. Our expert services help your business in lead generation, customer attraction, augmentation of visitors and page views, click-based revenue models, pay-per-click (PPC) models ensure earning, and traffic generation techniques increase the number of viewers.
We all know that the internet is a big ocean of information. We have become so addicted to search engines that we use them for everything. However, it also has the limitation of searching for and locating things based on some unique keywords. Besides, things with familiar names or a higher number of visitors often disguise the users. Therefore, it is very important to optimize the website's reach and promote it across various platforms. Your organic reach is supported by users' experiences of the landing page; latency, backlinks, page quality, appearance, and content quality determine your website's rank in search results. Our expert services ensure your business growth and presence without adding more investment.
According to Forbes.com, nearly 4.9 billion people reported using social media across the world in 2023. It is estimated to reach 5.85 billion by 2027. The average click-through rate (CTR) was 1.21% in 2022. The report further illustrates that 77% of businesses use social media to reach customers. 44% of businesses use social media for brand awareness. 90% of the users follow at least one brand on social media and 76% of social media users have purchased something influencing from social media out of which 11% users buy immediately, 44% save it for later and 21% opted to buy from the store. Furthermore, 76% of users reported buying products based on social media posts.
The statistics clearly show the importance of your business and its promotion on social media. Our social media marketing service offers you scalable results through data analytical tools that enable you to track the progress, success, and engagement of your business ads posted on the social media platform. It also helps to reach your current and potential customers, journalists bloggers, and the general public.
Social media optimization is the process of maximizing your brand's awareness across various social media platforms. Optimization can be done for a company, brand, product, or event in different communities, along with using certain techniques like hashtags, etc. It helps generate web traffic to your website and creates brand awareness about your product or services. Our social media optimization service works in two aspects: in the first phase, we create unique contents that can attract more and more viewers and users to buy the products, and in the second phase, we use search engine optimization to elevate the website's ranking in Google searches. Besides, we also believe that users will not search for the content; rather, we have to make our content creative and available to them so that they tend to share it with others.
Do you have a strong customer relationship strategy? And how can you ensure that it really works? At the time, most of the crucial customer databases were left unattended, gathering dust, because we didn’t know how they could serve our purpose. Similarly, at times we fail to understand how to translate it into a strong source of business augmentation. In any case, we are not fully aware of CRM techniques and their effectiveness. E-mail marketing is one of them; we inform customers about fresh inventories, offers, and promotions by sending them mail. But writing them does not turn fruitful until it actually turns into a sale. Since most email services have an auto-content-checking mechanism that segregates the content on the basis of relevance, The entire system works on a keyword-search basis. Our expertise service provides a perfectly crafted, captivating email that compels the reader to visit your store or shop for more detail. We assure you that your campaign will be so effective and engaging that it is hard to pass it by, and the audience will revert back to you over and over again.
No matter how much time and money you invest in brand building, the only thing that matters in promotion is the message you want to convey to the audience. The modes may vary, but the content remains the same. It is just like creating a storyboard before you start pitching. Perfectly developed content draws users' attention and compels them to make an appropriate decision based on your promotion. Rich and engaging content helps to increase online visibility, generate more leads, boost loyalty, and create a positive brand image. At Tantrash, we are committed to delivering the best content marketing services for blogs, white papers, newsletters, social media posts, videos, emails, etc. We help you formulate strategies for your content marketing campaign.
According to Wyzowl's State of Video Marketing Report 2023, 91% of businesses use video as a marketing tool, and 96% of marketers say that they see videos as an important part of their marketing strategy. Most importantly, 87% of marketers believe that videos have a direct impact on their sales. In addition to that, 61% audience engagement, 56% leads/clicks through, 43% brand awareness, 42% customer retention, and 26% bottom-line sales were also reported in the report. In a nutshell, if we sum it up, we can say that video ads are more effective at customer engagement and brand awareness. However, the ad alone won’t work until it's clearly conceptualized into a marketing plan with the perfect balance of rich content. Our experts put their heart and soul into promoting your visual content on different platforms that bring the desired results in terms of sales augmentation and brand building.
